Question | Marketing homework help

Models Will Run the World

By Steven A. Cohen and Matthew W. Granade | Aug 20, 2018 

TOPICS: Business Models, Competitive Strategy

SUMMARY: The software revolution has transformed business. What’s next? Processes that constantly improve themselves without need of human intervention. (Related article) There used to be a strict hierarchy: Traders made money and won glory while programmers wrote code and stayed out of sight. Those days are over.

CLASSROOM APPLICATION:  There’s an emerging intersection between computer science and business. Think about how you can prepare yourselves for this and leverage it as an opportunity in your careers.


1. (Introductory) In your own words, explain what a model is in the context of the article titled “Models Will Run the World”.

2. (Advanced) Explain what is meant by this phrase: “A model-driven business is something beyond a data-driven business.”

3. (Advanced) Select one of the companies featured in the article as an example of having a model, and explain more fully how that company has leveraged its model to outcompete its rivals.

4. (Advanced) Besides the companies and industries mentioned in the article, what’s a company in a different industry that you would suggest could develop a model to achieve a competitive advantage?

5. (Advanced) What are the implications of the fact that programmers are gaining greater influence in the trading world? Is there any possibility that such a trend might also be occurring in marketing?

Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10